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You’re a smart marketer, so you know only 2% of customers buy on their first visit. And you’re a citizen of the internet, so you know people get distracted, they have to click away and they might not be able to find their way back.
Your Google remarketing campaign displays ads, but you pay only when someone clicks the ads. The brand awareness part is free. And as someone works their way around the internet, seeing your brand, you become more familiar, more likable and more likely to get their business.
If they go to your website and buy other than by clicking your ad, it’s called a view-through conversion. And it’s absolutely free.
Because your campaigns are ultra targeted to the needs of specific segments of your market, they’re the closest to set-and-forget that you can get in online marketing.
These campaigns just keep working without your constant attention.
No one segments data into profitable segments better than a mathematician, and that’s what we are: mathematicians who speak the same language as the engineers who run Google.
analyze all traffic to your site, looking in minute detail for the clues that enable us to profile your different types of users and their buying signals
create precision-targeted campaigns designed for each of those audiences
disseminate those campaigns to a carefully chosen selection of the millions of websites in the Google Display Network
Many agencies charge a single fee, so you can’t be sure how much is going to the agency and how much is actually going on showing your ads to customers. Our bills are itemized and you’ll pay Google directly, so you know exactly how much is going on displaying your ads.
You’ll set up (or we’ll set up for you) an account that is owned by you. We will have your delegated authority to operate through that account, but if we stop working together you’ll have all your data intact. And while we’re working together, you can log in at any time to see exactly what we’re doing.
Our clients stay with us because we’re producing results, not because of the paperwork.
You pay one flat fee that’s all inclusive so you know upfront exactly what you’ll be paying. And as your clicks go up, your fee doesn’t. (The only exception is if you have an enterprise-level budget that requires a customized solution and a dedicated team.)
Nobody does more consulting upfront than we do. We work only for clients we know we can help, so we don’t pitch anything until we’ve listened and talked about what’s realistic.
If you want a no-pitch consultation with an expert about whether Google Remarketing is right for your business, let’s talk about it.
Suite 700, Encino Gateway, 15760 Ventura Blvd., Encino, CA 91436
(+1) 310 362 6373
contact@digitalspotlight.com
Suite 2, Level 18, 45 Clarence St. Sydney NSW 2000, Australia
1300 891 181
contact@digitalspotlight.com
Subscribe to our newsletter to keep up-to-date with the latest tips and insights to help your online business excel.